A growing number of healthcare practitioners are utilizing non-thermal laser therapy to bring clinically-proven benefits to their patients including promoting wound healing1, reducing inflammation2, and reducing pain3 right at the source. But did you know that laser treatments also provide an ideal opportunity to grow your practice and increase your revenue?
In 2013, Theralase conducted a North American survey of practitioners using laser therapy on their patients. On average, most practitioners charge $50.00 per treatment and see anywhere from 100 to 400 patients per month. With a median of 200 patients per month, this translates into $10,000 in additional revenue for their practices each and every month. A growing number of private insurance plans also cover laser therapy when administered by a healthcare professional. Not only are laser treatments effective, they can be completed in only 10 minutes, making them ideal as additions to your existing patient treatment plans.
Another beneficial way to grow your practice with laser is by educating your patients on the science and benefits of laser therapy. An informed patient will be more likely to recommend the treatment to their friends and family. You can also utilize the following tips:
1. Review the Treatment Plan and get a commitment to a minimum number of treatments using the following guidelines:
Acute – 5 to 6 treatments
Subacute – 8 to 12 treatments
Chronic – 15 to 25 treatments
2. Customize and Reassess every 3 visits to optimize treatment protocols
3. Review basic science of laser treatments to inform patients about the process. An educated patient is more likely to complete the treatment plan and share their experience with others
4. Provide Information in the form of a brochure for the patient to take home
To learn more about growing your practice using Theralase laser therapy, sign up for our free informational webinar, Accelerating Practice Growth with Super-Pulsed Laser: A True Wellness Technologytaking place on Thursday, June 18th at 12pm EST. Experienced practitioner Dr. James Gregg will explore how laser technology can grow your practice and bring new wellness benefits to your existing patients. For more information or to register, please click here.
For patients wanting to find out more about how Theralase non-thermal laser therapy can help, visit our clinic locator to find a practitioner near you.
1. Hawkins and Abrahamse (2007), African Journal of Biomedical Research, 10: 99-109
2. Moriyama et al (2009), Lasers in Surgery and Medicine, 41: 227-231
3. Hawkins and Abrahamse (2007), African Journal of Biomedical Research, 10: 99-109